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Insights AI Adoption

3x documents that can 10x the effectiveness of AI in your business

These three documents can supercharge your output- they should be one page each, in plain English.

1. What the business does

Write it how you'd say it, not how your website says it.

2. Who you serve

This is the most important one. Everything the AI writes for you is aimed at these people.

3. How you work

Anything you keep correcting in other people's work goes in here.

How to write yours

Open ChatGPT or Claude and paste this:

Answer its questions and you'll end up with all three drafts. Then read every line and fix anything that's wrong, because a wrong line gets repeated in everything it writes for you afterwards.

Where to put them

In ChatGPT or Claude, create a Project, add the three files, and work inside it. Every request then starts with the AI already knowing your business. Keep your own copies in a normal folder too, so you still have them if you ever switch tools.

What changes

Ask for an email, a proposal or a client explainer, and what comes back sounds like your business.

You'll still edit, just a lot less. Update the documents when your prices or services change.